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Email marketing is still one of the best, most-targeted and effective ways to reach customers. Nearly ten percent of time spent online in America is spent checking email, so email should be an important part of your company’s Internet … Continue reading
If you have any type of web presence or you do any type of Internet marketing you need to track your website traffic as well as measure the success or failure of your various marketing efforts. Big content websites use … Continue reading
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Engagement in its simplest form has changed very little throughout history. People still look for answers, and others provide solutions. Social Media marketing will not reinvent the engagement wheel. However, it has reshaped that wheel to fit this new vehicle of … Continue reading
We all know mobile device usage is on the rise—but what is driving this technological revolution? According to Ericsson’s newest Traffic and Market Data report, we can expect traffic generated by advanced smartphones to increase 12-fold to roughly equal mobile PC-generated traffic … Continue reading
SEO, in a nutshell, gets a website more visible amongst different search engines from Google to Yahoo to Bing, thus bringing more traffic to the particular site. Great Content is Essential A site like Google prefers pages that are very … Continue reading
How will collaboration, information and experience management change in 2012? Digital business in 2012 will see an evolution, rather than a revolution, meaning the biggest trends of the coming year have already entered the market and are just now gaining … Continue reading